Seeking Alpha: Super League Announces Exclusive Partnership with AdArcade to Bring High-Performing Native Playable™ Ads to Brands and Media Agencies at Scale Across Mobile Games Super League Announces Exclusive Partnership with AdArcade to Bring High-Performing Native Playable™ Ads to Brands and Media Agencies at Scale Across Mobile Games Seventy percent of users dislike mobile ads, and around 45% of people leverage ad blockers to prevent their experiences from being interrupted. So, let’s be honest: Most people find digital ads ... Native ads, according to the Interactive Advertising Bureau (IAB), are ones “that are so cohesive with the page content, assimilated into the design, and consistent with the platform behavior that the ...

Understanding the Context

Ask 10 people in digital advertising what “native” ads are, and you’ll get 10 different answers. But the recent controversy around spending on made-for-advertising (MFA) sites shined a light on a dark ... AI was made for creating native ads. In an industry where tiny iterations and countless rounds of testing are the norm, AI just makes sense.

Key Insights

Until now, it has taken marketers like me weeks of late ... adexchanger: With AI’s Help, Native Can Mean More Than Made For Advertising Links With AI’s Help, Native Can Mean More Than Made For Advertising Links