Fifth Third reports that small businesses marketing strategies for Gen Z should focus on authenticity, sustainability, and social media engagement. USA Today: Content Marketing Offers Distinct Advantages For Small Businesses Over PPC Content marketing produces 3x more leads per dollar spent than paid search advertising, offering exceptional value for small businesses with tight budgets. While PPC offers quick visibility, content ...

Understanding the Context

Small businesses are committing more money to marketing this year than last, but surprisingly few have any confidence that their investment is paying off—even as more report using new tools like ... New Orleans City Business: New Orleans Redevelopment Authority offers $30K marketing grants to small businesses NORA launches marketing grant program worth up to $30K At least 20 small businesses to receive services Applications due August 15 with rolling deadlines afterward Eligible businesses must be located ... Lexington Herald Leader: Small Business Saturday marketing ideas for 2025: 15 tips to stand out and sell more locally Small Business Saturday marketing ideas for 2025: 15 tips to stand out and sell more locally MarketWatch: Best Email Marketing Platform for Small Business (2026): Mailchimp Ranked #1 for Ease and Results by Expert Consumers NEW YORK, Dec. 17, 2025 /PRNewswire/ -- Expert Consumers has released its latest evaluation of email marketing platforms for small business, identifying Mailchimp as the top ranked option for ease of ...

Key Insights

Best Email Marketing Platform for Small Business (2026): Mailchimp Ranked #1 for Ease and Results by Expert Consumers Fast Company: Most small business owners have no clue if their marketing is working. That isn’t stopping them from spending more on it Most small business owners have no clue if their marketing is working. That isn’t stopping them from spending more on it