Seeking Alpha: Digital Silk Expands Performance Branding Service for DTC eCommerce Brands adexchanger: More DTC Agency Execs And Consultants Are Giving ‘Brand Operator’ A Try Hey, readers! This is James Hercher, AdExchanger’s senior editor and your escort into the world of commerce media. This week, we examine an interesting DTC marketing trend whereby online brand ...

Understanding the Context

More DTC Agency Execs And Consultants Are Giving ‘Brand Operator’ A Try Fierce Pharma: FDA seeks legislative teeth to bite back against misleading DTC drug ads The FDA is seeking (PDF) new powers to hold companies accountable for misleading direct-to-consumer (DTC) ads, adding legislat | The FDA is seeking new powers to hold companies accountable for ... FDA seeks legislative teeth to bite back against misleading DTC drug ads Yahoo: Crocs Is Using Its DTC Playbook to Grow the Hey Dude Brand