Information technology is a costly enabler of customer relationship management. But CRM programs coupled with smart technology and strategy may soon mean the end of the road for mass marketing in the ... Business Wire: New Real-time Architecture and UI Innovations in Veeva CRM Deliver Information to Any Device for Greater Field Productivity PHILADELPHIA--(BUSINESS WIRE)--Veeva Systems (NYSE:VEEV) today announced mobile innovations in Veeva CRM that empower field teams with the information they need from any device.

Understanding the Context

Veeva CRMโ€™s new ... New Real-time Architecture and UI Innovations in Veeva CRM Deliver Information to Any Device for Greater Field Productivity The News & Observer: The challenges of transitioning from spreadsheets to CRM for sales and marketing teams Nutshell reports that transitioning from spreadsheets to CRM can be challenging due to data quality issues, longer timelines, and team adoption hurdles. The challenges of transitioning from spreadsheets to CRM for sales and marketing teams Miami Herald: How to customize your CRM to fit your business processes