advertising new technology

Technology has fundamentally reshaped the advertising industry, and the pace of change shows no signs of slowing down. New platforms, AI-driven tools and evolving consumer behaviors continue to raise ... Automotive marketing firm Mudd Advertising has acquired DealerTrend, a technology company known for its dealer websites, inventory management and application programming interface-driven digital tools ...

Understanding the Context

Bloomberg L.P.: Why Google Faces a Court Reckoning on Its Advertising Tech New study explores how marketing technology stacks, automation, and AI integration are reshaping how companies acquire, engage, and retain ... USA Today: Digital.Marketing Publishes Comprehensive Consumer Technology Digital Marketing Report with Industry Insights New research highlights how consumer technology brands are navigating rising acquisition costs, AI-driven search disruption, and increasingly fragmented digital channels The study examines performance ... The National Law Review: Scorpion Named a Badged TikTok Marketing Technology Partner This new partnership strengthens Scorpion's ability to help SMBs activate smarter, more efficient advertising on TikTok. SALT LAKE CITY, Jan.